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Oct C28- Doing Digital- How To Get An Effective Digital Marketing Strategy
October 8, 2020 @ 12:30 pm - 2:00 pm JSTFree
So, Japan is going digital. That prompts us all to think of how we can do “digital” better. When you say digital or digital marketing, some think of buying keywords on a search engine or marketing site, others think of social media campaigns, yet others think of replacing the street signs and other physical promotions. What exactly is digital marketing for your business?
In the October CEO Insights luncheon, will welcome public relations veteran Ross Rowbury. He is a member of our CEO Insights (Tuesday) group and well-rooted in Japan with extensive experience in Asia working with many famous brands, organizations, and even governments. Ross Rowbury will talk about some of the key questions around digital approaches to communications and marketing from his observations during his time at Edelman and seek to provide a couple of pointers and answers to how we can do it better.
We look forward to seeing our CEO Member network there!
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