How To Turn YouTube and Social Media Into An Invaluable Marketing Tool

As the smartphone has killed the digital camera, YouTube and other social media has likely taken it’s toll on broadcast television around the world. What exactly is the power behind online marketing? How can it make or break your business? Recently, when asked by where youth saw their future careers in Japan, one in three responded that they would like to become a famous YouTuber.

In the February CEO Insights, we will welcome someone who has done it. Norm Nakamura has been building new models for business. His YouTube channel is popular and boasts Just under 700,000 subscribers with content grabbing up to 13,000,000 views per post. Norm will be sharing how he went from salaryman to entrepreneur and has taken advantage of the paradigm shift to online. He did not stop at one business but is in the process of starting multiple others. In the lunch we will talk about

– Where does the money come from?
– The Real Game – Has VERY little to do with making videos
– What happens when youtube disappears?

We look forward to seeing you in the November lunch. In the meantime, check out “Tokyo Lens” if you’d like to get a head start on the event.