Special Joint CI Meeting- Understanding eCommerce Better In The C-Suite (Barilla)

In our era of leadership, CI members have seen the transformation of marketing from print and billboards to digital marketing and online. Having a brand that reflects well online is essential to being a successful enterprise.  As eCommerce and online marketing is a relatively new area, there aren’t many universities teaching about the business or people experienced in the area that we can help from day one.  There is a lot to learn and it is valuable to get insights from those who have already done so.

Mr. Guy Keeling, Vice President Global e-Commerce at the Barilla Group, will be visiting Japan in May.  Barilla Group is a global leader at driving online food sales working with the world’s winning grocery e-retailers, being hailed by L2 as a Thought Leader and publicly recognized by Amazon as a Top 5 CPG to work with.  For the past four years, Barilla’s global e-Commerce revenues have grown at double the industry average.  Prior to taking up his role at Barilla four years ago, Mr Keeling worked in leadership roles at Tesco and at Procter & Gamble.  On May 16, we will have the opportunity to get to know Mr. Keeling in a joint CEO Insights event.

You will also have the opportunity to catch up with other CI members from the other two groups. Please note, this is an invitation-only event with limited space due to the room size. We will accommodate as many people in as possible.