2016 Oct C20 – From Story-telling To Story-making: Designing Product-Service Experiences That Enables Business Transformation
Storytelling. Big Data Analytics. Customer Journey. Omni-channel. Consumer Experience. Disruption. All concepts flipped around C-Suite, Marketing and IT circles over recent times. And yet, the rise of the very technology that has enabled and empowered individuals can create seemingly impossible paradoxes for B2C and B2B companies to overcome. Enter the rise of Design Strategy. What […]
