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Online advertising surpassed print advertising in volume in 2012. According to a study released in 2012 by eMarketer, online advertising was expected to generate $39.5 billion in sales that year — a 23.3% increase from 2011 — compared to $33.8 billion on print. However, like anything humans do, it’s hard to break old habits. Fast […] |
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For decades, Japan has been the land of low interest rates, and with the advent of Abenomics interest rates have gone from low to zero and even into negative territory. Taking a loan has never been so cheap, yet Japanese citizens and companies continue to hesitate to borrow and invest. Citizens in Japan are sitting […] |
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Many CEOs have extensive legal experience, however as the representative of a major business it is not easy to know everything. Knowing how things work legally in advance can save a lot of pain later on. In the May CI lunch, we will have a Legal Round Robin. There will be no slide decks. CI […] |
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In our era of leadership, CI members have seen the transformation of marketing from print and billboards to digital marketing and online. Having a brand that reflects well online is essential to being a successful enterprise. As eCommerce and online marketing is a relatively new area, there aren't many universities teaching about the business or […] |
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CEO Insights is Japan’s prime gathering of c-levels sharing experience, connections, and insights from the c suite at our monthly lunches. From 2017, we will be adding a new way to network and grow personally. CI will organize random Thursday night dinners that are completely open to discussion amongst our member CEOs called OTR (Off […] |
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